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It’s really important for you to understand the fact that social media is going to take a dramatic shift, it doesn’t matter whether you’re a social media marketer, providing services to your business or a business owner, who uses social media to interact with his customers.

blockchain technology

Blockchain technology Impact on Social Media Marketing

Blockchain technology is unsettling many businesses, and social media is one of them as it is likely to feel the consequences of blockchain commotion first. There are many companies that used to build and promote their brands on social platforms like; Facebook and Twitter. Such companies are soon going to comprehend that all that investment of time may have been nothing. As blockchain technology alters the platforms, customers and businesses usage, including how they network, social media marketing is soon going to experience a disruption that it has never gone through before.

Do you want to get yourself ready for the future of blockchain-enabled social media marketing? If you do, here are the five trends you must have to follow:

Growing Interest

An increasing interest can be seen in verified online identities. Business owners are gradually in quest of customer outreach platforms where they can upsurge their marketing return on investment “ROI,” as an immense bot glitch on social media platforms including; Facebook and Twitter is observed. Plus, those business owners who do not wish to endure the market hooked on the black hole of social media and fake ad impressions find it very appealing when they are able to get along with customers who’ve had their identities validated through blockchain technology and smart contracts.

Verified Identities

While the verified identities will affect blockchain-enabled social media future, similar verified marketplaces of concurring people and companies will be also affected. If we talk about the marketplaces, they are already mounting to deal with the certain requirements and this will remain the same as blockchain technology is becoming “mainstream,” making business owners comprehend and realize its ability. The capability of marketing of a verified group of people and firms that you are interested in and what you’re retailing can actually lessen your marketing efforts though it increases your return on investment of time.

Cryptocurrencies and Blockchain-Enabled Social Media Networking

If blockchain-enabled social media networking and cryptocurrencies are combined together, you can see another tempting instance of the future of the social platform. If decentralized platforms become common, social media users will be provided with an opportunity to choose the platforms and on which platform to network. The users will be attracted to the platform because of the ability to make small amounts of cryptocurrencies for the pursuits and the aids to platform development will get rewarded. Just take a moment and think about the time you spend on social networking sites at this time (including Facebook and Twitter) and envision if every post that you’ve made helped you in earning a small amount of the leading cryptocurrency Bitcoin, since the future of crypto-enabled social media is certainly enticing.

Blockchain and Cryptocurrency Collectibles

Cryptocurrency and blockchain technology collectibles are likewise swaying the social media future. The interest in the crypto-collectible area is significant, with some first movers like CryptoKitties, which has raised millions of dollars in just investor funding. Even though some might see the crypto-collectibles as nought and consider it just a mobile game, the fact is that some of these crypto-collectible firms propose eventually to their games into the platforms such as Android or iOS. When the whole sub-markets are made on top of the crypto-collectible game, the enticement of these inventions becomes unambiguous.

Blockchain and Smart contracts

Blockchain technology and smart contracts are also going to have an impact on the span of counterfeit content. The social media networks of today are getting swamped with everything –from counterfeit news to spam bots. If we talk about the social media networks of the future, the content dispersal won’t depend on validated information and the perceptible spread of information. The capability to block content as well as its suppliers is also an appealing opportunity for brand manufacturers.

 

In short, we can say that Blockchain-enabled social media is going to have a dramatic effect on famous platforms such as:

  • Facebook
  • Twitter
  • Instagram
  • Snapchat
  • Pinterest

Many social media marketers are already exploring the blockchain landscape to become the initial adopters of new social networking opportunities. As soon as you completely understand the capability of blockchain-enabled social media marketing, you can easily adapt your current business approaches to put up with this new certainty.

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Bitcoin Cash Down By 42% In Single Day – Will It Recover?

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Out of 10 biggest cryptos, Bitcoin Cash took the biggest hit on Friday as its value dropped by ~42% in one day.

Over the previous week, the South Korean crypto market‘s Bitcoin Cash frenzy and the reconciliation of BCH on the CoinBase and its digital currency exchange GDAX prompted a meteoric boost in the value of Bitcoin Cash.

Within seven days, the cost of Bitcoin Cash surged from $1,760 to $4,300, increasing by more than 144 percent.

As allegations against Coinbase’s potential insider exchanging of Bitcoin Cash rose, the cost of Bitcoin Cash encountered a minor revision, from $3,500 to $3,300. Still, a couple of hours later, the cost of Bitcoin Cash crested at $4,300, because of the rising interest for the crypto in South Korea.

For a concise timeframe, CoinBase and GDAX suspended Bitcoin Cash exchanging given its unforeseen unpredictability and suspicious value development of BCH before the coordination of Bitcoin Cash by CoinBase and GDAX. CoinBase CEO Brian Armstrong composed:

“I take the confidentiality of non-public data very seriously as CEO. Given the cost increment in the hours driving up the announcement, we will lead an investigation regarding this issue. If we discover confirmation of any worker or contractual worker damaging our arrangements — directly or indirectly — I won’t falter to fire the person quickly and make a legal move.”

So, Is BCH Going To Recover?

The latest slump in the cost of BCH isn’t just specific to BCH. Each and every digital currency in the market, from the biggest to top 100 have fallen in value. Bitcoin, Ethereum, Litecoin, Ripple, Monero, and IOTA have recorded more than 30 percent slump in cost in the course of recent hours.

Thus, the cost of Bitcoin Cash will probably recoup if the crypto market can recuperate quickly. Throughout 2017, the whole digital money market had not encountered a hit of this size in which each cryptocurrency in the market was influenced.

However, experts have noticed that the current cost adjustment of crypto money was essential, given the exponential increment in value and market valuation of cryptographic money since January 1.

Story Credit: ccn.com

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England – Next In Queue For State Sponsored Crypto Currency?

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As reported by The Telegraph, the Bank of England may support the production of a state-supported digital currency within a year. Just a year ago, the bank declared that it had commissioned a hypothetical money, RS Coin, which could be utilized by national banks to settle payments.

Currently, England’s national bank is raising the stakes, hoping to make its hypothetical idea into a feasible reality.

A research group vetted by the Bank has been examining the likelihood of a national bank-issued cryptographic money since 2015. So as to avert the unpredictability that has come to characterize Bitcoin, the digital money would be supported by the Bank of England and fastened to the pound sterling, Great Britain’s national cash. The Bank expects the research group to report back at some point in 2018 with their discoveries.

Prior to the Christmas, Dr. Stamp Carney, Governor of the Bank of England, put forth the defense for a national bank-sponsored crypto money to England’s Treasury Select Committee. Shielding the thought, he expressed that “The underlying technology is really of a fair bit of interest. We are working with it at the Bank of England.”

“I have taken an interest in discussions with the significant national banks on this issue,” he kept saying that such talks would continue in the new year. He also revealed that, over the summer, the Bank successfully executed a transaction with another bank using blockchain technology.

The Governor added that the Bank and its exploration unit are “restrained” in their approach. “In case we will apply something to the core of the system, it will need to meet five sigma quality rating.”

If the trials are successful, a digital currency banking option could make the way for instant payments for cars, houses, land, and other key assets.

However, Dr. Carney was still careful to address the confinements of a national bank-sponsored digital currency. One such frail point, he admits, is dissolvability if the currency was introduced on a public scale.

England – The Next In Line?

This disclosure makes England the most recent in an extending rundown of countries that have either engaged or endorsed their own cryptographic money.

Recently, Israel declared its own plans for the advanced shekel, the Israeli national bank’s answer for battling bootleg market purchases that include a little more than 20% of Israel’s GDP.

Back in October, Vladimir Putin put Russia on the map as the main country to declare official plans for its own particular state-issued cryptographic money, the digital ruble. Evidently, Russia is engaging the cryptoruble as a way to go around international sanctions.

Venezuela has also declared their own digital money in a comparative endeavor to moderate the effect of approvals from the United States.

 

Story credit: ccn.com

Image: Google Images

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Bitcoin and Ethereum – The $80 billion question

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Bitcoin reached to new heights of its career, two months ago: after a rigorous time period of growth bitcoin’s value is exceeded to one ounce of the gold.

That seems like antique history, bitcoin current trading rate is 2574.10 US dollars and its cousin’s trading rate is $262.11. Both digital currencies’ values increasing by 1200% in last three months.

Is this the end of the crypto-rally? and what has pushed its growth in first place. In the crypto-currencies’ world, you will get the answer to these questions.

New Variety Of Cryptocurrencies:

It is essential to understand that Bitcoin is the biggest cryptocurrency in the world. It is not the only one digital currency, there are more than 600 active currencies but its value is high as compare to other. Accordingly, the Current market cap of all digital currencies is around $79 billion. And, only bitcoin’s market cap is $35 billion.  Cryptocurrency Ethereum and ripple’s market cap is $17 and $18 billion respectively.

The crypto-market cap is depending on your viewpoint. If you have confidence that bitcoin will eventually replace money, then $35 billion is pocket change. But in reality, its never happen, and let’s suppose it is done, bitcoin may be left behind.

Furthermore, Bitcoin comprises the both, digital currencies’ features and payment platform at the same time. But, new breeding of digital currencies such as bitcoin and ethereum is quite different. A software has the ability to solve the scaling issues. In addition, litecoin adopt SegWit, ethereum come up with advanced feature such as the smart contract. It aims to become blockchain-based foundation which is basically a new type of internet. how’s that for determination.

The value of cryptocurrency

There is always a good reason behind the rising value of a commodity or a currency doesn’t matter it is a cryptocurrency or traditional money. Apple’s stock price grows up in the case of a good quarter. In the world of the bitcoin cryptocurrency got double as a crypto-payment system.

But the recent news of the bitcoin is not good. Few areas of the United State decline the acceptance of the coin. In addition, from the last couple of the year’s Bitcoin community has divided. Whether bitcoin’s block size should be increased or not.

What’s happening?    

Charles Haytar says, “The Japanese have given bitcoin the green light as a currency and are looking to increase the rigor that their exchanges are subject to.” Japanese markets and other offer the opportunity for arbitrage, but old greed is going on.

Haytar added, “Lots of inexperienced investors are surging into the market, and it’s causing a bit of a bubble.”

Jörg von Minckwitz, Bitwala’s CEO pointed out that ethereum has got additional development due to the rise of ICO.

Mashable says, “Many crypto projects raise money from the Ethereum community to develop their projects and most of them use ETH to raise money. ETH set a standard, so it is way easier to start with ETH. The result is that many people buy ETH to be able to invest in the projects and many of the ICO projects hold the money afterward in ETH. That drives the price up.”

 

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Why Is North Korea So Interested in Bitcoin?

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Bitcoin Interest North Korea:

It was observed in 2016, certain actors that seemed to be North Korean were conducting cyber-crime. Their target being banks and global financial institutions. Although, looking at bitcoin investment North Korea, the country’s reputation as a nation that is entirely cut off from the global economy and also a nation that has a government unit dedicated to carrying out illegal economic tasks. This act was possibly carried out to fund the Pyongyang’s elite especially, with them having complete control of their military forces.

A second wave has already begun as these state-sponsored actors are now seeking to steal bitcoins and other digital currencies. It began in May 2017, three South Korean cryptocurrency exchanges were targeted with the intention of stealing resources. According to observations made previously, these actors mostly target personal accounts of employees at these cryptocurrency exchanges using phishing scams. In particular, the attacks used malware called PEACHPIT.

Buy Bitcoin Online North Korea – Activities Conducted by North Korea Against South Korean Cryptocurrency Exchanges in 2017

 

  • April 22 – A South Korean digital currency exchange, Yapizon, had four wallets stolen.
  • April 26 – The US announces an increased economic sanctions strategy against North Korea. These international sanctions could be the reason behind North Korea’s interest in cryptocurrency.
  • Early May – First spearphishing attempt against South Korea is taken.
  • Late May ­– Second South Korean exchange is targeted.
  • Early June – Increased North Korean activity took place with cryptocurrency service providers in South Korea targeted.
  • Early July – Third South Korean digital currency exchange targeted.

 

The Advantage of Targeting Cryptocurrencies:

If they keep this up and plan to take on an exchange itself, they could be able to control online wallets and much more. From moving cryptocurrencies out of online wallets to sending cryptocurrencies to other wallets and even swapping cryptocurrencies for other ones. Since the digital currency realm is still pretty new, several exchanges might have less secure anti-money laundering security measures which make these exchanges a hot-spot for such attacks.

Conclusion:

As the adaptation of bitcoin and cryptocurrencies have increased within the past few years, various nation states have begun to take notice. While many countries are beginning to open new digital currency exchanges or launch their own cryptocurrency, there are some that use it for criminal activities as well. Currently, North Korea is winning over their cyber spying skills but this isn’t long-term either with the advancing cyber powers.

 

Story Credits: fireeye.com

Image Credits: money.cnn.com

 

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